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Morgan McMullen

  • Work
  • About

ON_Discourse

ON_Discourse is a global network of technology, business and innovation leaders, investors and entrepreneurs pursuing perspective, connections and business opportunities through the discipline of discourse. The community was launched in the summer of 2023 by Dan Gardner, Toby Daniels, Michael Treff, and Larry Muller in the summer of 2023. That winter, I joined the team to help discover their visual language under the guidance of Dan Gardner and Toby Daniels.

The work featured here spans a custom content feed built to collate the breadth of the company’s offerings including articles, events, and member announcements, as well as social assets and article design. I created all the original art with a combination of Midjourney and Photoshop.

Art Director & Designer Morgan McMullen
Founders Dan Gardner and Toby Daniels
Head of Discourse Matthew Chmiel
Wordpress Gutenberg Support Code and Theory

The ON_Discourse Summit

The ON_Discourse Summit is a hands-on conference for C-Suite leaders, focusing on small AI transformations that make an impact. Produced in a short 6 weeks, the inaugural conference identity was inspired by Volvo’s 1960s “Think Small” print ad. Color photos coming soon :)

Art Director & Designer Morgan McMullen
Founders Dan Gardner and Toby Daniels
Event Producer Jesse Meyer
Operations Dharika Shah

Departures Paid Instagram

Our team crafted a paid Instagram campaign to help continue to grow a more engaged Departures community and increase brand awareness. We developed a series of posts and stories based off of top performing content from the prior six months of 2022.

Art Director & Designer Morgan McMullen
Motion Designer Cindy Ho
Social Editor Colette Ussery
Associate Creative Director, Copy Jackie Risser

Departures Newsletter Redesign

Card Members and prospect card members of American Express can sign up to receive a weekly newsletter from Departures magazine.

To optimize the newsletter sends, the art, audience development, and product teams collaborated on a modular system to create custom newsletters on a weekly basis.

The dozen modules can be combined into reading experiences encompassing editorial stories, ecommerce links, and partner collaborations.

Designer Morgan McMullen
Visuals Director Lisa Lok
Senior Director of Audience Development Cooper Fleishman

Jordan Women x Nordstrom

Jordan Women launched an exclusive collection with Nordstrom in the fall of 2024. To promote the pop-up, I created a Zine and evite for the Nordstrom events team.

Art Director & Designer Morgan McMullen
Creative Director Hans Koennecke
Illustrator @jorja_zee

Departures Organic Instagram

While departures.com is a gated platform only accessible to American Express Platinum card members, @departures is a public account that anyone can follow. A unique audience to the brand, the goal of the Departures Instagram is to foster engagement and build a community of current and prospect card members.

Art Director & Designer Morgan McMullen
Social Editor Colette Ussery
Associate Creative Director, Writing Jackie Risser
Creative Director Chris Mueller

Departures Travel Guides Landing Page

To support growing guides content on Departures, the team developed a landing page template to allow for streamlined organization of all a location’s article pages and related ecommerce recommendations. Prior to the landing pages, a user would either find a guide via a direct link, search engine, or organically navigating the site. The template was built in modules to make each landing page customizable to the location.

Senior Designer Morgan McMullen
Guides Editor Hailey Andreson
Contributing Editor Sebastian Modak
Senior Director, Audience Development Cooper Fleishman
Visuals Director Lisa Lok
Product Director Walker Schiff

Nike Women by YOON x Nordstrom

Nordstrom hosted an event to celebrate the launch of Nike Women by YOON during the 2024 US Open. To promote the pop-up, I created an evite for the Nordstrom events team.

Designer Morgan McMullen

How to Travel Solo

Traveling alone can be daunting, but the experience has the potential for great personal reward. Jenn Tardif gives tips for how to get the most out of a solo adventure. Photos licensed from the library of Departures contributor Pia Riverola.

Art Director Morgan McMullen
Photographer Pia Riverola
Visuals Director Lisa Lok
Junior Designer Nishi Patel
Creative Intern Claire Jung
Producer Alex Brodsky

How to Find Tranquility When Traveling With Kids

Traveling with children in tow can be overwhelming and at time chaotic. Dr. Becky Kennedy shares tips for keeping calm and keeping it together.

Art Director, Designer Morgan McMullen
Illustrator Tara Anand
Visuals Director Lisa Lok
Producer JB Maza
Editor in Chief Skye Parrott

Limited Edition Product Offer

Departures collaborates with brands to create limited edition product offers a few times a year. The creative team produces placements across print, digital, newsletter, and paid social to sell these collectable items.

In order to streamline and standardize the process, we developed templates across all platforms as well as a photo guide for partners to follow when producing the product shots. A limited edition Dolce&Gabanna Sicily Bag case study is shown here.

Art Director Morgan McMullen
Junior Designer Nishi Patel
Visuals Director Lisa Lok
Project Manager Kayla Mimms
Senior Director of Partnerships Elysha Beckerman
Editor in Chief Skye Parrott

Hilton Personalized Experiences

For the winter 2023 issue of Departures magazine, Hilton partnered with our team to craft a story highlighting their three luxury brands. We commissioned local photographers Matt Dutile, Yashrib Ahmed, and De Waal Rautenbach to capture first-person perspectives of three properties in DC, the Seychelles, and Maldives. Six additional properties were also highlighted throughout and used provided imagery. The story was designed for both print and digital, and thirty original photos were made to be added to Hilton’s brand libraries.

Art Director & Designer Morgan McMullen
Associate Creative Director, Copy Jackie Risser
Visuals Director Lisa Lok
Producer Kathleen Benner
Senior Director of Partnerships Elysha Beckerman

Oh, Baby!

A celebration of styling baby hairs for Marie Claire’s October 2021 issue.

Video Director, post-production Morgan McMullen
Story Editor Chelsea Hall
Art Director Hanna Varady
Photographer Olivia Lifungula
Models Mariah at Wilhelmina Models and Isabella at Models1
Hair Lauraine Bailey at Moja Management
Hair Assistant: Sam Lascelle
Makeup Laila Zakaria
Styling Palesa Dlamini

Power Trip

Branding, microsite, and collateral for Marie Claire’s 2022 Power Trip, an annual summit connecting influential women.

Art Director & Designer Morgan McMullen
Associate Art Director Suze Hayward

Season's Greetings

Gen Z is putting their stamp on the greeting card business, and it’s doing better than. you might expect. For Marie Claire’s Holiday 2020 Issue.

Art Director Morgan McMullen
Story Editor
Maria Ricapito
Creative Director Wanyi Jiang
Photography Kathryn Wirsing
Set Design Miako Katoh

Marie Claire Franchise Logos

Logo design and animations for various Marie Claire story franchises.

Designer Morgan
Creative Director Wanyi Jiang

Marie Claire Print

Various print layouts and illustration commissions for Marie Claire 2020-2021.

Designer Morgan
Creative Director Wanyi Jiang
Art Director Hanna Varady
Associate Art Director Suze Hayward

Beach Reads

Stop motion collage hand crafted and shot for Marie Claire Summer 2021 Issue.

Illustrator Morgan McMullen
Art Director Hanna Varady
Associate Art Director Suze Hayward

Marie Claire Homepage Redesign

Prior to the homepage redesign, the site populated in reverse-chronological order. By organizing content into key verticals and refreshing the look, we improved the user experience and tied the digital site in with the print magazine, 2019.

Designer Morgan McMullen
Design Director Wanyi Jiang
Group Creative Director Katja Cho
Digital Director Sally Holmes

Couples + Money

Vector illustrations for a digital Marie Claire series about how different couples tackle their finances, 2018-2019.

Illustrator Morgan McMullen
Art Director Katja Cho
Animators Hayeon Kim and Colin Gara

CBD Cocktails

The best CBD cocktails to chill out with for Marie Claire, 2019.

Art Director Morgan McMullen
Photographer Mike Garten
Food Stylist Sean Dooley
Prop Stylist Ashley Naum

Marie Claire Photo Collages

Various photo illustrations for Marie Claire 2018-2021

Illustrator Morgan McMullen
Associate Art Director Suze Hayward
Deputy Art Director Hanna Varady
Design Director Wanyi Jiang

Brooklyn Magazine

Various Brooklyn magazine stories, 2017-2018.

Art Director & Designer Morgan McMullen
Editor in Chief Yahdon Israel
Producer Susanna Friedman

ON_Discourse

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The ON_Discourse Summit

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Departures Paid Instagram

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Departures Newsletter Redesign

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Jordan Women x Nordstrom

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Departures Organic Instagram

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Departures Travel Guides Landing Page

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Nike Women by YOON x Nordstrom

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How to Travel Solo

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How to Find Tranquility When Traveling With Kids

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Limited Edition Product Offer

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Hilton Personalized Experiences

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Oh, Baby!

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Power Trip

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Season's Greetings

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Marie Claire Franchise Logos

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Marie Claire Print

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Beach Reads

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Marie Claire Homepage Redesign

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Couples + Money

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CBD Cocktails

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Marie Claire Photo Collages

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Brooklyn Magazine

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